Rachel Go
Amazon has updated their shipping template, so we’re here to give you some new step-by-step instructions to create an FBA shipping plan. Properly creating a shipping plan is vital to getting your goods into FBA without any delays. These 8 simple steps (with photos) will have you on your way in no time. Step 1:...
Two thousand characters. That’s how much space you have in your Amazon product descriptions to impress your customers. That might sound like a lot, but it’s easy to max out on characters when your description is one of the only things your customers have to base their purchase decisions on. Needless to say, having a...
We’ve all witnessed the power of a successful brand partnership. Case in point: Red Bull and GoPro, or Nike and Michael Jordan. All of these brands seem to make sense together, and over the years, both partnerships have proved extraordinarily fruitful. Fortunately, you don’t need to be a Red Bull or a Michael Jordan to...
Webinar and virtual events bring a rare advantage to the table. For one, you don’t need a huge budget to pull off a massive (and successful) event. Secondly, there are various types of events you can host to boost your customer acquisition strategy. For example, BarkBox, a dog toy subscription service, cleverly hosts Open BARK...
For DTC brands, a social media presence is all but a prerequisite for remaining competitive. It’s an excellent channel for customer acquisition, and doubles as a way to listen to your customers and collect their feedback. Not only is social media teeming with opportunities to engage new audiences, but most customers now expect your brand...
Search engine optimization (SEO) is the gift that keeps on giving. It’s one of the most coveted acquisition channels, with the power to boost brand visibility and bring thousands more qualified leads to your site — all at a lower price tag than many other marketing channels. For your DTC store, SEO is paramount. Here’s...
Customers have never before had access to more choices when it comes to buying a product. The challenge is to stand out from the crowd so they’ll pick you. One of the easiest ways to do so is through an effective eCommerce email marketing campaign. Key benefits of email marketing include: Build and nurture customer...
When first starting an eCommerce business, you may be surprised to learn there’s far more involved than just buying and selling stock. You also need to manage the order fulfillment process, finances, marketing, customer service, product development, and more. As your business grows, you may reach a point where you need to outsource to avoid...
Now that it’s nearing Q4, we wanted to share some of the key dates Amazon sellers should look out for, starting this September. Open up your calendars and read on to make sure you know the important dates to track for your Amazon business. September 7 – This is the deadline to submit 7 Day...
[UPDATE: Wish Wholesale has since been absorbed by Wish.com and is no longer available. However, Wish remains an excellent place to do product research] Webinar recap — Whether you’re a long-term seller with hundreds of existing SKUs or researching bringing your first product to market, it’s challenging to source new products and bring them to...
Amazon is one of the largest eCommerce companies in the world. In 2020, Amazon achieved $386 billion in revenue, over half of which was generated by third-party sellers. Selling products on Amazon has become a highly profitable channel for entrepreneurs. In this article, we will explore the four most popular ways to sell on Amazon. Keep...