Tom Wicky
Today’s fast-paced business world forces companies to look for ways to improve their sales and grow their customer base constantly — all while working to remain competitive in an ever-growing industry. One of the most effective ways to do this is through multi-channel selling. The basics of multi-channel selling Multi-channel selling is the practice of...
Most entrepreneurs go into eCommerce to sell products and ideally build an online sales empire — not spend their time dealing with legal documents. However, every business, no matter its size or niche, has to manage the legal side of operations, and your eCommerce website, services, and products are no exception. eCommerce websites aren’t required...
Boasting more than 4.1 million live stores and more than $590 billion generated on the platform since its inception, Shopify is one of the best eCommerce solutions on the market. So, it’s not surprising that setting up a successful Shopify store is a dream for many. But what happens when you outgrow the platform or...
Imagine you’re standing in line at a store preparing to purchase an item and you have some doubts in the back of your mind. Perhaps you’re worried it won’t match the color scheme of your home, or maybe it’s an article of clothing that, once you try it on later, doesn’t flatter the way it...
If you’ve been in the eCommerce world for a while, you know the space comes with its own terminology, methodologies, strategies, and tactics. There are many to learn, understand, and implement to ensure your eCommerce business reaches its full potential. So, to get you up to speed, we’ve put together a comprehensive eCommerce glossary. Let’s...
Automation has become a buzzword in the online selling community. As an eCommerce seller with an endless to-do list, you’re probably wondering: Does automation really live up to the hype? Is automation appropriate for my growth stage? After all, 80% of businesses that are yet to hop on the automation train believe it isn’t necessary...
This is a guest post from Simon Walker. Simon is an eCommerce consultant with more than 8 years of experience helping eCommerce businesses generate leads and increase sales. Currently, he is the marketing manager at FMEextensions – a leading Magento development firm. User experience (UX) is just as important for an eCommerce store as the...
Fulfillment is an important consideration for buyers. They judge companies based on the speed, cost, efficiency, and trustworthiness of their shipping and return options — and they have high expectations. So much so that over 90% of shoppers expect their items in less than a week. Moreover, 53% of shoppers have canceled an order when...
If you’re weighing up selling on Amazon, you could be on to a winner. 76% of Amazon sellers are profitable as of 2022, and 69% of brands are pure-play Amazon businesses. One of the secret ingredients to many brands’ success on Amazon is Fulfillment By Amazon, also known as FBA. Each year the FBA service...
Did you know you’re twice as likely to hit a business goal you track? Whether it’s a goal you want to hit next week or in 5 years, monitoring your progress can be the difference between success or failure. From this logic, observing your eCommerce business performance can position you for huge wins. Yet just...
Whether you run a marketplace behemoth or an up-and-coming eCommerce brand, there’s one thing you can’t avoid. Shipping costs. Rising fulfillment costs remain a cloud over eCommerce businesses, sapping up as much as 18% of every dollar earned. To make the situation even more complex, 62% of shoppers expect fast, free shipping and are willing to...