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Amazon
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Amazon Aggregator Guide and What to Look For When Buying a Brand

With consumer spending on Amazon.com skyrocketing due to the pandemic and a firm like Thrasio raising billions, Amazon aggregators are taking the eCommerce world by storm. In fact, companies that have acquired flourishing Amazon brands have raised almost $15 billion in capital. If you don’t know what Amazon aggregators are, this article will introduce them...

By Rachel Go on May 17, 2022

Direct to Consumer
an ecommerce thank you page on a computer screen
How to Optimize Your Post-Purchase Experience to Delight Your Customers

Receiving a new order from a customer sparks your fulfillment process into action … but is that all? The customer journey doesn’t stop once someone places an order. If anything, the post-purchase experience is arguably its most valuable stage. Those moments after someone converts present an opportunity to turn one-time customers into loyal brand advocates....

By Rachel Go on May 10, 2022

Direct to Consumer
a clipboard with a list of DTC brands
The Ultimate List of Direct-To-Consumer (DTC) Brands

Direct-to-consumer (DTC) brands are experts at building unique, engaging buyer experiences. They understand the value of having a direct line to their customers, making an impression, and staying top-of-mind when it comes to consumer choice. Even enterprise brands and established merchants can benefit from observing what their peers are doing to stand out. To that...

By Rachel Go on May 05, 2022

Direct to Consumer
ecommerce products with return icons next to them
How to Structure Your Returns Process For Seamless Operations

Returns are inevitable, no matter how well you’ve researched product-market fit, tested and optimized your SKUs, and streamlined your operations. They are also more prevalent in eCommerce. At least 30% of all eCommerce orders are returned, compared to less than 9% for brick-and-mortar stores. Although that may sound high, returns don’t have to be the...

By Rachel Go on May 03, 2022

Conversions
shopping carts with different numbers of items in them
7 Ways to Boost Average Order Value (AOV)

As an eCommerce entrepreneur, you have multiple ways to grow your sales. However, many brands struggle to harvest the most value from each customer who visits their site (without spending an arm and a leg on new advertising and marketing). If traffic to your website is high and customers are following through on purchases, you...

By Rachel Go on April 28, 2022

Direct to Consumer
3 subscription boxes with product bundles inside
How to Craft Your Bundling Strategy For DTC Success

Perfect pairs exist all around us — salt and pepper, lemon and lime, milk and cookies. Chances are your favorite online store also hosts its own perfect pairs in a smart bundling strategy. Crafting a DTC bundling strategy is the secret to leveraging the sales potential of these perfect pairs and ensuring your brand stands...

By Rachel Go on April 26, 2022

eBay
a hand holding an ebay receipt
How To Sell on eBay: 3-Step Checklist, Fulfillment, and Best Practices

eBay was one of the earliest eCommerce platforms, founded in 1995 when Amazon was just a year old. Previously a marketplace primarily for selling used items, the company has transformed itself into a powerful platform for various brands and businesses. If you’re looking to launch your enterprise on eBay or are considering it as a...

By Rachel Go on April 21, 2022

Wish
a wish logo and a stack of boxes on a dolly
An Introduction to Wish.com: How to Sell on Wish Marketplace

Are you considering an additional sales channel for your eCommerce business? Or are you a popular retail brand looking to get started with eCommerce, and want to get your products in front of millions of customers? If so, the Wish marketplace may be the platform for you. In this article we’ll introduce Wish.com and how...

By Rachel Go on April 19, 2022

Amazon
amazon inventory displayed in graphs on a computer screen
The Amazon Inventory Performance Index Explained and How to Improve Your Score

Your Amazon Inventory Performance Index (IPI) score dictates important aspects of your business, such as your inventory limits and FBA fees. It can be scary when your IPI veers toward the red and Amazon starts cutting your FBA storage, but it’s not impossible to turn things around. In this article, we’re going to break down:...

By Rachel Go on April 14, 2022

Amazon
an amazon store on computer screen
How to Set Up Your Amazon Store For Success

2022 is the year of omni-channel selling. If you aren’t selling successfully on Amazon, the world’s largest online marketplace, it’s time to change that. The platform is home to more than 9.5 million global sellers offering every product you can think of (and then some). So, how do you stand out? To get the most...

By Rachel Go on April 12, 2022

Fulfillment and Logistics
a clipboard with a checklist of country flags on it and a clipboard with a checklist of people on it
Tips On Using Multi-Channel Fulfillment For Omnichannel Selling

Despite pandemic restrictions tapering off and shoppers returning to stores in person, people continue to buy online more than ever before. U.S. eCommerce sales grew by 14.2 percent in 2021. Selling omni-channel (that is, everywhere) has never been more important, and retailers are challenged to adopt this strategy effectively in the midst of so many...

By Rachel Go on April 07, 2022

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